The most effective interventions focus not only on individual target behaviors, but also on the needs, perspectives and motivational quality of the people who will use them. When we design behavior change interventions, we focus on providing information at the right time, in the right place, for the right person… and that requires a content strategy. In this webinar, Marli Mesibov will provide examples and guidelines for crafting a content strategy specific to behavior change.
More Talks by Marli
VideoGeneral Info
Personalization for Healthcare Content
TopicsCommunication, Design Strategy
Personalization is an exciting idea - but it's a lot of work. Done wrong it either...
VideoGeneral Info
Can You Afford Financial Illiteracy?
TopicsCommunication
We can increase financial literacy, and thus improve customer satisfaction and success....
VideoGeneral Info
Does Anyone Speak Healthcare?
TopicsCommunication
Health literacy is a real problem. How can we solve it as content strategists? In...
VideoGeneral Info
Meeting at the Intersection of Content Strategy and UX Design
TopicsTeamwork
Let’s talk about content strategy. Let’s talk about UX design. Let’s talk about...
VideoGeneral Info
Finding Role Clarity in UX Chaos
TopicsLeadership
The field of user experience is evolving rapidly, and as a result all of us who work...
Discover More Talks
More talks
VideoGeneral Info
Beyond Usability
DisciplinesProduct Design, User Experience, User Research
TopicsCareer, Leadership
Speaker Sara Ortloff Khoury
This is the age of the customer, and experience design has become a top priority. UX...
VideoGeneral Info
The Reciprocity of Design
DisciplineImmersive Experience Design
TopicsLeadership, Social Innovation
Speaker Kelly Ann McKercher
Many of us are ‘Designers’, whether we identify as such or not, if we have input...
VideoGallery
Be the Voice of Change: How to spark change in your organization
DisciplinesGraphic Design, Product Design, User Experience
TopicsCulture, Diversity & Inclusion
IndustryTechnology
Speaker Tasha Lutfi
Don't just talk about it...be about it! Learn how to spark the change you want!...
Speakers, Get Featured
Get connected with event organizers interested in engaging women and gender non-binary speakers in design and tech.
Sign UpAlready have an account?
Log inKnow a great speaker? Let us know so we can invite them to be part of our directory and amplify their voice.
Nominate them