Ana is a multidisciplinary Director of Experience & Product Design with 15+ years proven track record of designing seamless experiences.
A passionate Design Leader who excels at managing stakeholders high expectations with business ROI, by combining strategic thinking with a deep understanding of technology and cross-platform storytelling that excites clients, develops brands and emotionally engages audiences.
Her versatile approach translates into ideating, design thinking, shaping creative strategies and innovative brand visions as much as being hands-on designing, executing and delivering products and campaigns, from conception to completion.
Deeply curious and forward-thinking, she leads, mentors and upskills teams by inspiring them to push the boundaries of learning, sharing and building ideas into products together. At senior management level, she has managed department budgets, developed intra and inter team workflows and processes which have successfully impacted on P&L.
Her creativity and entrepreneurial mindset means she thrives on challenges and is driven by the possibilities of making complex experiences beautifully simple while connecting people to a purpose.