Demarra West is founder and chief wellness officer of Be Well Beautiful Woman which is a global wellness community focused on liberation and joy so all women can live and lead on their own terms. Through this social enterprise, Demarra provides retreats, group coaching, wellness & business support, and hosts The Be Well Beautiful Woman podcast. Demarra provides transformation support to women as a licensed therapist, Registered Yoga Teacher (RYT), professional certified coach, and healing modality training, including, but is not limited to, meditation, forest bathing, and emotional freedom techniques (aka tapping). Demarra is also certified in Yoga as a Peace Practice and Trauma Sensitive Yoga through the Trauma Center.
Further, Demarra is principal and lead consultant of Change Agent Consulting (CAC) – a national consulting company that has been in operation since 2007. CAC provides executive coaching, organizational assessment, strategic & business planning, fund development, program & leadership development, evaluation, start-ups, and anti-racism and equity & inclusion services.
Demarra has led many successful ventures (for-profit and non-profit) while guiding others to launch and scale their businesses. Her entrepreneurial success has allowed her to travel all over the world, be engaged with her community in meaningful ways, and help individuals from all walks of life have greater fulfillment and purpose.
Demarra holds an MA in Clinical Mental Health from Western Michigan University, is the current Board Chairwoman of YWCA Kalamazoo, serves on the Kalamazoo County Jury Board, and is mom extraordinaire to her daughter, Zane’ and dog, Luna.
