Lade Tawak is a Design Researcher & Strategist, Writer, and Speaker passionate about building products and services that make people’s lives better and easier. She has expertise in research, strategy, product design, service design, and design thinking and has worked with startups, agencies, and multinationals in East Africa and West Africa to redesign processes, improve products and services, and create a more user-centred product development process. She is currently working on smartphones and Voice User Interfaces (VUI) for the next billion users.
When she’s not conducting research, facilitating training and problem-solving workshops, or mentoring other designers and researchers, she can be found writing about tech, gender, pop culture, and literature or reading a book. She also writes a weekly-ish newsletter called A Couple of Things