Amy Jiménez Márquez

Amy Jiménez Márquez headshot

Amy Jiménez Márquez is a design leader focusing on UX design, information architecture, compassionate leadership, and mentorship. Formerly at Amazon Alexa, leading the Alexa Adaptive Personality Experience Design team (4 years), she was part of evolving Alexa’s personality, sense of humor, the way the agent adapts and responds to customer’s preferences and context, bringing new voices onboard like Samuel L. Jackson, and bringing new assistants to virtual life like the “Hey Disney” magical assistant. She also worked with Amazon’s Diversity in Design initiative and ran workshops teaching design thinking and elements of design to underserved communities.

In May 2021, Amy joined the Compass design team as a Director of Product Design. She leads the Transaction Management and Commissions Operations design teams in creating tools and simplifying processes for agents, staff, and home buying and selling clients. She also works as a leader on the Women and Diverse Genders in Tech (WDGiT) affinity group, which elevates the voices of women and non-binary employees within the company, and provides special opportunities for learning and growing.

Since 2016, Amy has owned and published Boxes and Arrows (, an online publication founded in 2001, by Christina Wodtke, devoted to the practice, innovation, and discussion of design, including graphic design, interaction design, information architecture, and the design of business.

She also teaches Information Architecture and UX design at the Seattle School of Visual Concepts. She enjoys working with student cohorts to help them understand the importance of a foundation in IA in a designer’s career.

Amy can occasionally be found performing improvisational comedy with local troupes. She’s worked with troupes in California and Texas and has led workshops on improvisation collaboration techniques to improve communication in professional team settings.

Talks by Amy

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