Svetlana Kouznetsova (Sveta) is a user experience and accessibility consultant helping businesses make their products, services, events user-friendly and accessible to more people. She has an MS degree in Internet Technology and project experience with national and international organizations and educational institutions. Sveta is also a founder of Audio Accessibility and provides consultation and training to businesses about quality communication access to media and events. She is an international speaker and author of “Sound Is Not Enough: Captioning as Universal Design”. Sveta’s TEDx talk uncovers benefits of captioning access that increase audience and ROI for businesses. Her daily experience with deafness and communication barriers gives people an exceptional insight into her professional experience and expertise in accessibility.