Change the product-making DNA of the Organization

Leisa Reichelt, Head of User Research, UK Government Digital Service highlights the work her team has done in close collaboration with the government departments to transform 25 of the most important transactions the government does. They transformed their organization into a place where good products and services comes out. She shares 4 things you can start doing today to make your organization better at making great products: show don’t tell, ask for less and simplify, change the language, and make a plan to better communicate with each other.