We’re All Designers

Product design and development often involves many people with different skillsets. Unfortunately, communication problems can arise. Designers may hear responses that sound like “you’re the designer”, “that’ll take too much time”, or “that’s not my job” when they attempt to collaborate. Catt Small, a Product Designer and Developer, will discuss methods used to cross silos in order to speed up the design and development process while also building camaraderie, agency, and transparency. She will also discuss ways to encourage teams that may be reluctant to change and ways to get upper management on board with a more collaborative design process.

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