Daniela Busse

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Daniela Busse (Ph.D.) – VP, XD Research and Strategy, Wells Fargo.
Daniela Busse focuses on research and incubation of breakthrough, design-led innovation and future experiences in roles such as eBay’s Head of Design Research, Director of Innovation and Strategic Partnerships at Citi Ventures Chief Innovation Office, as Design Futurist and Innovation Lab Director at Samsung Research America, Experience Innovation Director at SAP’s Office of the CEO, and as Design Researcher at Microsoft’s Office Design Group. Through her award-winning work, she defines ground-breaking new uses and designs for technologies, for future roadmap ideation and product experience incubation. Daniela received her Ph.D. in Computing Science from Glasgow University (Scotland, UK), and also her summa cum laude degrees in both CS and Psychology. She holds multiple patents, is a sought-after speaker, and has published frequently in the field of Design, Research, and Innovation.

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