Hina is a strategic designer. Throughout her career she has worn many hats—researcher, designer, entrepreneur and educator. Her work spans across a diverse range of sectors—insurance, finance, healthcare, retail, consumer electronics, textiles, non-profit and interior architecture. She has worked for consultancies, Fortune 200 corporations and start-ups in South Asia, Middle East, Europe, and North America.
She is passionate about designing alternative solutions and imagining new realities. Her proficiency lies in design-led innovation—helping organizations create new products, environments, services and business models that balance economic viability and human value. She is also the founder of Project Pluralist, a design led youth development program dedicated to creating a pluralist world.
