
Ruchi is an experience designer and strategist, a researcher, a dreamer, a mother of twin boys, a home maker, a food lover, an avid reader, and an aspiring author. She is always looking for unique connections between multiple disciplines and topics such as business strategy and modeling, human-centered design, economics, ethnography, science fiction, strategic foresight, data science, behavioral science, and psychological principles that shape human behavior. Ruchi enjoys immersing herself in these disciplines to concoct new ideas for next-generation businesses, products, services, and user experiences that solve for a human need, enable business growth, and help shape a better future.