Every product, service, or interface we design in the safety and comfort of our workplaces has to survive and thrive in the real world. This means countless strangers will be using our creations in a chaotic environment over which we have no control. Research is the key to grounding ideas in reality and improving the odds of success, but research can be a very scary word. It may sound like money you don’t have, time you can’t spare, and expertise you have to seek. Erika Hall presents practical, effective, efficient techniques that work within any design and development process to give you invaluable insight into your users and what they need and value. Not only will you reduce the risk of a wrong guess, you’ll also uncover new opportunities for innovation.
More Talks by Erika

VideoGeneral Info
Asking Why
TopicsInnovation
What is the world like now? What should it be like? Mule Design co-founder Erika Hall...
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The Future of Voice
DisciplinesInteraction Design, User Experience
TopicsAccessibility, Communication, Diversity & Inclusion, Robotics & AI
IndustryTechnology
Speaker Cheryl Platz
Far from HAL or Her, the current generation of voice interfaces represents an...

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Lean Implementation of Design Systems
DisciplineUser Experience
TopicsDesign Systems, Management & Strategy, Teamwork, Web & Mobile
IndustryTechnology
Speaker Tatiana Kolesnikova
Practical guide to implementation of design systems for both design and development sides....

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The Doodle Revolution
DisciplineGraphic Design
TopicsLean, Storytelling, Teamwork, Visual Thinking
Speaker Sunni Brown
Sunni Brown is the leader of The Doodle Revolution — a growing effort to debunk the...
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