As a designer in ecommerce, it’s tempting to try to find that one customer metric to inform what you should focus on in your design. However, I argue that no one metric can be truly understood in isolation; reviewing multiple metrics together is how you truly begin to understand customer behavior.
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Design Ethics: Inclusivity in the Design Process
TopicsDesign Strategy, Design Thinking, Diversity & Inclusion
UX, collaboration and "listening to the customer" have increasingly become a standard...
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KPIs in Context: Working with Analytics to Better Understand User Behavior
TopicsData, Design Strategy
In this session, we discussed how UX/Product and Analytics teams can work together to...
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Teaching the slowness of cultural change in a fast-paced short semester
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TopicsCareer, Culture, Design Systems, Environment, Methodology, Sustainability
IndustriesEducation, Technology
Speaker Rachel Beth Egenhoefer
Using slowness, systems, scale, humanity, speculation to empower designers ...
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The Art of Leadership
DisciplinesBusiness, User Experience
TopicsDesign Strategy, Design Thinking, Leadership
IndustryEducation
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At the BRITE ’15 conference, Doreen Lorenzo, former president of Quirky and CEO of...
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Design for Inclusivity: How and Why to Get Started – SXSW Panel
DisciplineProduct Design
TopicsAccessibility, Diversity & Inclusion
Speaker Allison Shaw
An engaging panel on why designing for inclusion is important, and how to get started....
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