After nearly 3-decades, veteran design ethnographer Kelly Goto has a sweeping story to tell—a passionate personal journey of engaging with real people and getting to WHY. Come along for the ride and learn how a fishbowl and a missed flight to London allowed her to refocus and envision a new research direction that is poised to shift the UX industry beyond usability forever.
More Talks by Kelly
Slides
Rapid UX Research Cycles
TopicsAgile
Kelly Goto from gotoresearch takes you through the rigorous approach and process...
VideoGeneral Info
Content & Connection: New Approaches to Mobile Ethnography
TopicsWeb & Mobile
Mobile is about connected experiences in context. Kelly Goto highlights new...
VideoGeneral Info
Designing For Lifestyle
TopicsWeb & Mobile
Interactivity is no longer restricted to the web. The methods we use to reach one...
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VideoGeneral Info
The Cost of Missing Something
DisciplineUser Research
TopicsBusiness Design, Culture, Data, Innovation
IndustryTechnology
Speaker Tricia Wang
Why do so many companies make such bad decisions? Tricia Wang demystifies the...
VideoGeneral Info
25 Years of the Web Team
DisciplineContent Strategy
TopicsCommunication, Teamwork, Web & Mobile
Speaker Lisa Welchman
It’s hard to believe that the World Wide Web just turned 25 and even harder to...
VideoGeneral Info
Delivery Driven Advocacy that Transforms the Criminal Justice System
DisciplinesUser Experience, User Research
TopicsAccessibility, Design Thinking, Service Design
IndustriesGovernment, Technology
Speaker Jazmyn Latimer
How can technology and design help our government create the conditions for a more...
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