What Business Leaders Need to Know About Design

Audrey’s recent book, “What CEOs Need To Know About Design: A business leader’s guide to working with designers,” and this talk, are intended to offer business leaders clear, straightforward, and helpful information about leveraging design to make their company more successful.

She’ll discuss common mistakes she’s seen in her career – on investing in design, hiring, research, working together, giving feedback – as well as specific, immediately actionable suggestions for business leaders.

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