UX text makes measurable impacts when we align with customer goals and business priorities from the beginning. Torrey Podmajersky will differentiate UX content from marketing and technical content, explain methods for direct and heuristic measurement, and discuss how to work with content as a strategic partner.
More Talks by Torrey
Slides
Power: UX Writing Before & Beyond the Text Box
TopicsDesign Strategy, Ethics
UX writing is necessary & powerful, so UX writers have awesome responsibilities...
General Info
UX Writing: My 30, 60, 90-day plan
TopicsCommunication, Design Strategy, Methodology
To be successful as the first UX writer in a team, it helps to have a plan!...
VideoGeneral Info
Keep ’em Playing
TopicsMethodology, Product Development
Torrey presents the only 3 reasons to use words in user interfaces...
VideoGeneral Info
Strategic Writing for UX – UX New Zealand
TopicsDesign Strategy, Methodology, Product Development
See how UX writing fits into design systems to meet user + business goals and make impact...
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Gray Area Festival: Living Systems Design Research
DisciplinesArchitecture, Product Design
TopicsDesign Systems, Environment, Product Development, Regenerative Design, Sustainability
IndustriesArts & Entertainment, Technology
Speaker Dawn Danby
Dawn Danby explores connections among design, technology, and planetary health...
General Info
Handling difficult conversations
DisciplineUser Experience
TopicsCommunication, Teamwork
Speaker Fiz Yazdi
Have you ever had a conversation that you’ve avoided, fudged, or handled badly?...
VideoGeneral Info
on multisensory food perception
DisciplinesArt, Product Design
TopicsCulture
IndustriesAdvertising, Arts & Entertainment, Marketing
Speaker Natalia Filvarova
When we eat something, we usually focuse on what it tastes like: is it sweet, salty,...
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