Why do so many companies make such bad decisions? Tricia Wang demystifies the pitfalls of big data, with stories from Nokia to Netflix to the Oracles of Ancient Greece, and shares how integrating “thick data” can help us avoid bad decisions and thrive in the unknown.
More Talks by Tricia

VideoGeneral Info
Using ‘thick data’ in marketing
TopicsData
Why are we now in what Doc Searls calls the largest boycott in human history with 1.7...

VideoGeneral Info
Designing for Perspectives
TopicsCulture, Data
We in the west have long had the bad habit of confusing our individual perspective...

VideoGeneral Info
Don’t Trust the Truth
TopicsCulture
”We don’t have a hardware problem, we have a socialware problem” Global...
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KnowHER Design Talks: Panel Discussion
DisciplinesBrand, Graphic Design
TopicsDiversity & Inclusion, Leadership
Speaker Ashleigh Axios
The KnowHER Design Talks celebrates and highlights the strong female powerhouses who...

VideoGeneral Info
Designing for the Next Billion People
DisciplinesInteraction Design, Product Design, User Experience
TopicsCulture, Diversity & Inclusion, Social Networks
Speaker Paola Mariselli
Facebook’s mission is to make the world more open and connected. We know the next...

SlidesGallery
Workshop – User Journey Map
DisciplineUser Research
TopicsDesign Strategy
Speaker Stéphanie Walter
Discover User Journey Maps to understand user pain points and find new opportunities...
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