A perennial favorite speaker at The Lean Startup Conference, Laura will make sure you know when and how to use not just landing pages, but also concierge tactics, Wizard of Oz setups and content strategies like blogs and email newsletters. You will leave her session smarter.
More Talks by Laura


VideoGeneral Info
The Three Reasons Users Don’t Convert
TopicsLean
Congratulations, you're getting users to come to your site or download your product!...

VideoGeneral Info
Building Happy Product Teams like Heist Teams
TopicsTeamwork
Laura Klein has been an engineer, researcher, designer, product manager and...

VideoGeneral Info
Identify and Validate Your Riskiest Assumptions
TopicsLean, Product Development
Learn how to identify the assumptions that are most likely to kill your...

VideoGeneral Info
So You Want to Build the Next Facebook
TopicsEntrepreneurship, Lean
Most founders want to build a billion dollar business, but they sometimes forget that...
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VideoGeneral Info
Can You Afford Financial Illiteracy?
DisciplineContent Strategy
TopicsCommunication
IndustryFinance
Speaker Marli Mesibov
We can increase financial literacy, and thus improve customer satisfaction and success....

VideoSlides
Website Design with UX in Mind
DisciplinesUser Experience, User Research
TopicsAccessibility, Communication, Web & Mobile
Speaker Melissa Eggleston
Based on usability research and UX principles, we discuss what we know about users in...

VideoGeneral Info
Applying qualitative research processes to government initiatives
DisciplinesUser Experience, User Research
TopicsCommunication, Data, Storytelling
IndustryGovernment
Speaker Meena Kothandaraman
The Mayor’s Housing Innovation Lab (Housing iLab) was tasked with creating...
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