Yiying Lu discusses how we can create more value by innovating in the intersection of art, technology, and business. We live in an increasingly borderless world, where creativity in cross-cultural innovation plays an important role in connecting businesses with a much wider global audience from different cultural backgrounds. Yiying integrates creativity in product, messaging, and delivery to ultimately create community, solve problems, tell cultural stories, and generate business value.
More Talks by Yiying

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Creative Courage
TopicsCareer, Creativity, Leadership
In this session, Yiying talks about Creative Courage and showcases her creative...
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Exploratory Research in UX Design
DisciplineUser Research
TopicsMethodology
Speaker Sarah Fathallah
What is exploratory research and how can it complement evaluative or comparative research?...

VideoGeneral Info
Just “Make it Pretty”
DisciplineUser Experience
TopicsAgile, Teamwork, Visual Thinking
Speaker Audrey Crane
When someone asks you to just "make it pretty" -- recognizing and reacting gracefully!...

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The Present and Future of Ornament, Konstakademien Stockholm, 2021
DisciplineGraphic Design
TopicsCreativity
IndustryArts & Entertainment
Speaker Benedetta Crippa
On contemporary applications of the ornamental...
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