As a designer in ecommerce, it’s tempting to try to find that one customer metric to inform what you should focus on in your design. However, I argue that no one metric can be truly understood in isolation; reviewing multiple metrics together is how you truly begin to understand customer behavior.
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Design Ethics: Inclusivity in the Design Process
TopicsDesign Strategy, Design Thinking, Diversity & Inclusion
UX, collaboration and "listening to the customer" have increasingly become a standard...
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KPIs in Context: Working with Analytics to Better Understand User Behavior
TopicsData, Design Strategy
In this session, we discussed how UX/Product and Analytics teams can work together to...
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DisciplinesFront-end Engineering, User Interface
TopicsCSS
IndustryTechnology
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With the availability of SVG and CSS filters and blend modes, our browsers have...
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Orchestrating Multi-Modal Interactions
DisciplineInteraction Design
TopicsDesign Strategy, Innovation, Methodology, Product Development, Voice UI
Speaker Anna Abovyan
How do we gracefully blend typing, clicking, touching, speaking, gazing, and gesturing int...
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Accessibility, Diversity, Equity and Inclusion: UX Writing for Diverse User Bases
DisciplineContent Strategy
TopicsAccessibility, Diversity & Inclusion
IndustryTechnology
Speaker Natalie Dunbar
Accessible, equitable, and inclusive UX writing for diverse user bases....
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