Branding advice for corporations and startups doesn’t work for service-oriented businesses, such as freelancers and agencies. Human-centered branding excels where corporate and personal branding both fall short. In this talk, you’ll get practical tips on how to grow a relationship-focused business with an authentic brand that you not only put on during the working hours, but are able to live by 24/7.
More Talks by Nela
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Build a Product Based on Values
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Ideas, examples, and prompts to add more meaning to your work as a digital creator....
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End Design Revision Hell
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Learn how to fix the biggest mistakes designers make so your concepts get accepted faster....
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Design Speak – Improving the Conversations Around Design
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How to encourage constructive and useful feedback that will make your designs better....
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The Human Centered Brand
TopicsCommunication, Culture
Branding advice for corporations and startups doesn’t work for service-oriented...
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Gen Z and the Future of Technology
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TopicsCulture, Data
IndustryTechnology
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While the rest of us worry whether smartphones are ruining a generation, Generation Z...
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Remaking the Making Company: Moving from Product to Experience
DisciplinesProduct Design, User Experience
TopicsLeadership
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Maria Giudice, VP of Experience Design at Autodesk, talks about what it takes to...
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