Branding advice for corporations and startups doesn’t work for service-oriented businesses, such as freelancers and agencies. Human centered branding excels where corporate and personal branding both fall short. In this talk, you’ll get practical tips on how to grow a relationship-focused business with an authentic brand that you not only put on during the working hours, but are able to live by 24/7.
More Talks by Nela
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Consumer to Creator: Get over your self-doubt and start making stuff
TopicsCreativity
Get motivated and inspired to start creating, regardless of your experience and "talent"....
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Build a Product Based on Values
TopicsCommunity, Culture, Ethics
Ideas, examples, and prompts to add more meaning to your work as a digital creator....
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End Design Revision Hell
TopicsBusiness Design, Communication
Learn how to fix the biggest mistakes designers make so your concepts get accepted faster....
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Design Speak – Improving the Conversations Around Design
TopicsCommunication, Management & Strategy, Teamwork
How to encourage constructive and useful feedback that will make your designs better....
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The Human-Centered Brand
TopicsCommunication, Culture
Branding advice for corporations and startups doesn’t work for service-oriented...
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Creative Courage
DisciplineArt
TopicsCareer, Creativity, Leadership
Speaker Yiying Lu
In this session, Yiying talks about Creative Courage and showcases her creative...
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Best practices in designing and developing for the human experience
DisciplinesProduct Design, User Experience
TopicsCommunication, Culture, Design Thinking, Teamwork
IndustryTechnology
Speaker Jess Huang
Learn the basic tenets of User Experience Design Explore the role of software...
General Info
Designing a gaming platform for kids
DisciplinesGame Design, Product Design, User Experience
TopicsDesign Strategy, Design Thinking, Diversity & Inclusion, Ethics, Product Development
Speaker Carina Ngai
To design for kids, we need to apply inclusive design principles. This is a...
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