Working out your users’ issues: Design for credibility & trust

Through different industries and use cases, there’s a constant that keeps striking back: you work hard to show data and insights for users that won’t trust your suggestions. Improving this trust and overcoming the fear and deception is key to create products that actually deliver value to users. In this talk I will share a few tips that made a leap and led to trust and better adoption of products among customers and users.

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