Content marketers must understand how identity problems often lead to communication failures and cause businesses to look like zombies. By learning from case studies and exclusive interviews with companies such as Charles Schwab, discover how to stand out from the crowd using your identity and prevent deadly mistakes.
More Talks by Melissa
VideoGeneral Info
What is Trauma-Informed Design?
TopicsAccessibility
Learn about trauma-informed design for websites and apps. ...
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Website Design with UX in Mind
TopicsAccessibility, Communication, Web & Mobile
Based on usability research and UX principles, we discuss what we know about users in...
VideoGeneral Info
The Zombie Business Cure: Content Strategy for Better Websites
TopicsCommunication
What communication mistakes do organizations make that cause them to be zombie-like?...
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Diversity by Design
DisciplineUser Experience
TopicsCommunity, Culture, Diversity & Inclusion, Leadership, Teamwork
Speaker Janaki Kumar
Studies have shown the correlation between diversity and innovation. Yet Silicon...
VideoGeneral Info
How Uber Designs for the Future of Transportation
DisciplineUser Experience
TopicsService Design, Social Innovation
IndustriesAutomotive, Technology
Speaker Molly Nix
Nine key take-aways from the launch of the Self-Driving Uber....
Slides
Innovation for Store 4.0
DisciplineUser Experience
TopicsDesign Strategy, Design Thinking, Innovation, Management & Strategy
IndustryRetail
Speaker Samantha Starmer
This presentation discusses the future of retail and how to innovate to stay ahead of the ...
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