A different perspective — Inclusive Design in Augmented Reality

When Blippar decided on a target audience for their Augmented Reality (AR) product, I ran an elaborate research study to learn about young people’s perspectives on technology. Because AR was a visual bias technology, I was curious what the blind community thought of it. We ended up partnering with a non-profit organization for visually impaired youths. Inspired by these findings, the product design team recommended a series of new design directions.

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