When Blippar decided on a target audience for their Augmented Reality (AR) product, I ran an elaborate research study to learn about young people’s perspectives on technology. Because AR was a visual bias technology, I was curious what the blind community thought of it. We ended up partnering with a non-profit organization for visually impaired youths. Inspired by these findings, the product design team recommended a series of new design directions.
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More Talks by Carina
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New frontiers of the Metaverse, to make inclusive places not spaces.
TopicsCommunity, Design Strategy, Diversity & Inclusion, Ethics, Innovation
Create meaningful social places that foster a sense of identity, belonging, and community...
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Designing a gaming platform for kids
TopicsDesign Strategy, Design Thinking, Diversity & Inclusion, Ethics, Product Development
To design for kids, we need to apply inclusive design principles. This is a...
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Failed Futures
TopicsDesign Thinking, Innovation, Storytelling
Case studies of failures that were predicted in past & what we can learn from history...
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Design for Aging, your future-self
TopicsAccessibility, Design Strategy, Diversity & Inclusion
We move beyond usability, and introduce “Design for Aging” as a process of innovation....
VideoSlides
Designing your Product Vision
TopicsDesign Strategy, Design Thinking, Product Development
Introducing new design methodology called scenario planning to design product vision...
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The Design of Emerging Technologies
TopicsAR/VR, Design Strategy, Design Thinking
Challenges product designers face when retrofitting technology to create meaningful values...
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Design a gaming platform for kids
TopicsCommunity, Creativity, Design Strategy, Diversity & Inclusion, Product Development, Storytelling
Gaming is a new medium where kids explore different identities via avatars and social play...
Slides
Designing the future of Augmented Reality
TopicsAR/VR, Business Strategy, Design Thinking, Web & Mobile
Beyond visual effects and entertainment, can AR be more utilitarian such as visual search?...
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Communicating in an Era of Self Validating Facts
DisciplineContent Strategy
TopicsCommunication, Storytelling
Speaker Margot Bloomstein
The 2016 US presidential election was our latest reminder of this head-spinning...
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Zombies All Look the Same: Using Identity-Based Content Strategy to Stand Out
DisciplineContent Strategy
TopicsCommunication
Speaker Melissa Eggleston
Content marketers must understand how identity problems often lead to communication...
Slides
Nonviolent Communication
DisciplineBusiness
TopicsCommunication, Teamwork
Speaker Hanna du Plessis
When we disagree with what is happening in our world we usually see two choices: (a)...
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