This course covers how to create and use UX personas. It was created for EBSCO Information Services (https://www.ebsco.com/). Some example personas from client projects have been removed due to confidentiality agreements.
More Talks by Kyle

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UX Research Tutorial: Using the Collaging Method for Sensitive Topics
TopicsDesign Thinking, Methodology
In this tutorial, Kyle Soucy demos how to use the collaging method for UX research....

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Whoa! Did You See That? Collaborative Data Collection and Analysis
TopicsDesign Strategy
Observing a usability test is like witnessing an accident; everyone sees it go down...

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Gather Round: How to Share the Stories from UX Research
TopicsDesign Thinking, Storytelling
As UX Researchers, our job is not over when the interviews are finished. In fact,...

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Collaging: Getting Answers to the Questions You Don’t Know to Ask
TopicsDesign Thinking
Talk at ConveyUX about using Collaging, a needs-elicitation technique, in UX Research....

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Sins of a UX Researcher
TopicsCareer, Storytelling
Let’s face it; while moderating a usability test or research study even the most...

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I’m sorry. I can’t. Don’t Hate Me: The Post-It Breakup
TopicsTeamwork
I know, I know. UX researchers are supposed to be in love with their post-it notes...

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Architecting the Outcome
TopicsCommunication
This talk was given at World IA Day Boston...
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DisciplineUser Research
TopicsDiversity & Inclusion, Entrepreneurship, Service Design, Web & Mobile
IndustryFinance
Speaker Noreen Whysel
Participatory design research for developing self-empathy in planning for a secure future....

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Designing for Perspectives
DisciplinesBusiness, User Research
TopicsCulture, Data
IndustryArts & Entertainment
Speaker Tricia Wang
We in the west have long had the bad habit of confusing our individual perspective...

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Content Strategy at Facebook and Instagram
DisciplineContent Strategy
TopicsCommunication, Culture, Design Strategy, Design Thinking, Product Development, Social Networks, Teamwork
IndustryTechnology
Speaker Jae Sung Soled
Content Strategy NYC Meetup Panel 2.23 billion people log in to Facebook every...
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